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  2. Kiehl's - Wikipedia

    en.wikipedia.org/wiki/Kiehl's

    Kiehl's LLC is an American cosmetics brand retailer that specializes in skin, hair, ... Kiehl's is distinguished for its unorthodox marketing approach, exceptionally ...

  3. Cosmetics advertising - Wikipedia

    en.wikipedia.org/wiki/Cosmetics_advertising

    Actresses Gong Li and Andie MacDowell have both appeared in many advertisements for L'Oréal.. Cosmetic advertising is the promotion of cosmetics and beauty products by the cosmetics industry through a variety of media.

  4. The Estée Lauder Companies - Wikipedia

    en.wikipedia.org/wiki/The_Estée_Lauder_Companies

    In 2019, the company acquired Dr. Jart+. Founded in Korea in 2004, Dr. Jart+ pioneered the marketing of BB Cream as cosmetic, setting the standard for multifunctional beauty. [15] In 2021, the company acquired Canadian-based Deciem Beauty Group Inc. [16] In 2022, Estée Lauder opened a 300,000 sq ft. distribution center in Galgenen, Switzerland ...

  5. L'Oréal - Wikipedia

    en.wikipedia.org/wiki/L'Oréal

    L'Oréal organises the yearly L'Oréal Brandstorm, a business game for students in 46 countries. The game is related to marketing and has a first prize of $10,000, the second prize of $5,000 and the third prize of $2500. L'Oréal is also a founding member of the "Look Good ...

  6. Ultima II (cosmetics line) - Wikipedia

    en.wikipedia.org/wiki/Ultima_II_(cosmetics_line)

    Ultima II was always intended to be an upmarket cosmetic line, as opposed to the core range Revlonand youth range Natural Wonder, in a marketing strategy called "laddering" inspired by General Motors. Advertising targeted upper-class women and featured models clad in haute couture gowns.

  7. Merle Norman Cosmetics - Wikipedia

    en.wikipedia.org/wiki/Merle_Norman_Cosmetics

    Merle Norman is a privately held family owned company by the Nethercutt–Richards family.The corporate headquarters is located in Los Angeles, California. [24] The company is a member of the Personal Care Products Council.

  8. Richard Hudnut - Wikipedia

    en.wikipedia.org/wiki/Richard_Hudnut

    Richard Alexander Hudnut (June 2, 1855 – October 30, 1928) [1] was an American businessman recognized as the first American to achieve international success in cosmetics manufacturing. [2]

  9. Cosmetic industry - Wikipedia

    en.wikipedia.org/wiki/Cosmetic_industry

    Cosmetics at department store Farmers Centre Place in Hamilton, New Zealand. The cosmetic industry describes the industry that manufactures and distributes cosmetic products. . These include colour cosmetics, like foundation and mascara, skincare such as moisturisers and cleansers, haircare such as shampoos, conditioners and hair colours, and toiletries such as bubble bath and s