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Soft girl or softie describes a youth subculture that emerged among Gen Z female teenagers around mid-to late-2019. Soft girl is a fashion style and a lifestyle, popular among some young women on social media, based on a deliberately cutesy, feminine look with a " girly girl " attitude.
Soft grunge reached its peak popularity around 2014, by which time it had been embraced by high fashion designers including Hedi Slimane and Jeremy Scott and been worn by celebrities including Charli XCX. Its internet-based merger of subculture, fashion and music made it one of the earliest examples of an internet aesthetic.
The kawaii aesthetic is characterized by soft or pastel colors, rounded shapes, and features which evoke vulnerability, such as big eyes and small mouths, and has become a prominent aspect of Japanese popular culture, influencing entertainment (including toys and idols), fashion (such as Lolita fashion), advertising, and product design.
Sanrio has created over 450 characters as of 2022, the best known of which is the white cat character Hello Kitty from 1974. [35] Other well-known characters include the rabbit My Melody from 1975, the frog Keroppi from 1988, the penguin Bad Badtz-Maru from 1993, the white dog Cinnamoroll from 2001, the rabbit Kuromi from 2005, the animal series Jewelpet from 2008, the egg character Gudetama ...
Squishies are manufactured into many different shapes and sizes, such as animals, fruits, and food items. They are often scented to match the object represented. The toy is also called kawaii squishy, kawaii meaning "cute" in Japanese. [1] Originating in Japan, squishies became available in the US in the spring of 2017.
Gyaru (ギャル) pronounced [ɡʲa̠ꜜɾɯ̟ᵝ], is a Japanese fashion subculture for young women, often associated with gaudy fashion styles and dyed hair. [1] The term gyaru is a Japanese transliteration of the English slang word gal.
Cottagecore centres on traditional, rural, or pioneer aesthetics, through clothing, interior design, and crafts. Cottagecore is related to similar aesthetic movements such as grandmacore, goblincore, gnomecore, and fairycore. Some sources describe cottagecore as a subculture of Millennials and Generation Z.
During the campaign, Tsai's Facebook pages on cat-related topics received many more hits than pages discussing policy issues – with the rate of 'likes' being up to 50 percent higher. [27] A page showing Ah Tsai receiving a vaccination on World Animal Day was especially popular, with nearly 30,000 'likes' (as of October 2015). [27]