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  2. Questionnaire construction - Wikipedia

    en.wikipedia.org/wiki/Questionnaire_construction

    There are two different types of questions that survey researchers use when writing a questionnaire: free-response questions and closed questions. Free-response questions are open-ended, whereas closed questions are usually multiple-choice. Free-response questions are beneficial because they allow the responder greater flexibility, but they are ...

  3. Response bias - Wikipedia

    en.wikipedia.org/wiki/Response_bias

    Response bias is a general term for a wide range of tendencies for participants to respond inaccurately or falsely to questions. These biases are prevalent in research involving participant self-report, such as structured interviews or surveys. [ 1] Response biases can have a large impact on the validity of questionnaires or surveys. [ 1][ 2]

  4. Questionnaire - Wikipedia

    en.wikipedia.org/wiki/Questionnaire

    A questionnaire is a research instrument that consists of a set of questions (or other types of prompts) for the purpose of gathering information from respondents through survey or statistical study. A research questionnaire is typically a mix of close-ended questions and open-ended questions. Open-ended, long-term questions offer the ...

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  6. Survey methodology - Wikipedia

    en.wikipedia.org/wiki/Survey_methodology

    Survey methodology is "the study of survey methods". [1] As a field of applied statistics concentrating on human-research surveys, survey methodology studies the sampling of individual units from a population and associated techniques of survey data collection, such as questionnaire construction and methods for improving the number and accuracy of responses to surveys.

  7. Qualitative marketing research - Wikipedia

    en.wikipedia.org/wiki/Qualitative_marketing_research

    Qualitative marketing research involves a natural or observational examination of the philosophies that govern consumer behavior. The direction and framework of the research is often revised as new information is gained, allowing the researcher to evaluate issues and subjects in an in-depth manner. The quality of the research produced is ...

  8. Ad hoc - Wikipedia

    en.wikipedia.org/wiki/Ad_hoc

    Hypothesis. In science and philosophy, ad hoc means the addition of extraneous hypotheses to a theory to save it from being falsified. Ad hoc hypotheses compensate for anomalies not anticipated by the theory in its unmodified form. Scientists are often skeptical of scientific theories that rely on frequent, unsupported adjustments to sustain them.

  9. Request for quotation - Wikipedia

    en.wikipedia.org/wiki/Request_for_quotation

    A request for quotation (RfQ) is a business process in which a company or public entity requests a quote from a supplier for the purchase of specific products or services. RfQ generally means the same thing as Call for bids (CfB) and Invitation for bid (IfB). [1] An RfQ typically involves more than the price per item.

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