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The US Food and Drug Administration weighed in on the matter, and in 1975 they ruled Pringles could only use the word "chip" in their product name within the phrase: "potato chips made from dried potatoes". [16] Faced with such a lengthy and unpalatable appellation, Pringles eventually renamed their product potato "crisps", instead of chips.
The Pringles man is fairly easy to identify, right up there with other brand mascots like Chester Cheetah and Tony the Tiger. But this man is no zoo animal; he is a person like the rest of us ...
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Slogans are an essential part of any marketing or advertising campaign. Having a spokesman stand in front of a camera and talk about why a product tastes great is all well and good, but having an ...
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Fredric John Baur (July 14, 1918 – May 4, 2008) was an American organic chemist and food storage scientist notable for designing the Pringles packaging. Baur filed for a patent for the tubular Pringles container and for the method of packaging the curved, stacked potato chip in the container in 1966, and it was granted in 1971.
Pringles potato chips sold to Kellogg Company in June 2012 [20] Pur, brand of water filtration products. The brand was acquired from Recovery Engineering, Inc. in 1999 for approximately US$213 million. P&G sold Pur to Helen of Troy in January 2012 for an undisclosed amount. [21] Royale brand of toilet paper.
It's 'happiness in a can' according to one Pringles loyalist. For premium support please call: 800-290-4726 more ways to reach us