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Discount Rate: The cost of capital (Debt and Equity) for the business. This rate, which acts like an interest rate on future Cash inflows, is used to convert them into current dollar equivalents. This rate, which acts like an interest rate on future Cash inflows, is used to convert them into current dollar equivalents.
Gross sales are the sum of all sales during a time period. Net sales are gross sales minus sales returns, sales allowances, and sales discounts. Gross sales do not normally appear on an income statement. The sales figures reported on an income statement are net sales. [4] sales returns are refunds to customers for returned merchandise / credit ...
The 10% discount rate is the appropriate (and stable) rate to discount the expected cash flows from each project being considered. Each project is assumed equally speculative. The shareholders cannot get above a 10% return on their money if they were to directly assume an equivalent level of risk.
CVP assumes the following: Constant sales price; Constant variable cost per unit;; Constant total fixed cost;; Units sold equal units produced. These are simplifying, largely linearizing assumptions, which are often implicitly assumed in elementary discussions of costs and profits.
If margin is 30%, then 30% of the total of sales is the profit. If markup is 30%, the percentage of daily sales that are profit will not be the same percentage. Some retailers use markups because it is easier to calculate a sales price from a cost. If markup is 40%, then sales price will be 40% more than the cost of the item.
The justified P/S ratio is calculated as the price-to-sales ratio based on the Gordon Growth Model. Thus, it is the price-to-sales ratio based on the company's fundamentals rather than . Here, g is the sustainable growth rate as defined below and r is the required rate of return. [1]
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For example, if the price is $10 and the unit variable cost is $2, then the unit contribution margin is $8, and the contribution margin ratio is $8/$10 = 80%. Profit and Loss as Contribution minus Fixed Costs. Contribution margin can be thought of as the fraction of sales that contributes to the offset of fixed costs.