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  2. Design elements - Wikipedia

    en.wikipedia.org/wiki/Design_elements

    Design elements are the basic units of any visual design which form its structure and convey visual messages. [1] [2] Painter and design theorist Maitland E. Graves (1902–1978), who attempted to gestate the fundamental principles of aesthetic order in visual design, [3] in his book, The Art of Color and Design (1941), defined the elements of design as line, direction, shape, size, texture ...

  3. Design principles - Wikipedia

    en.wikipedia.org/wiki/Design_principles

    According to Alex White, author of The Elements of Graphic Design, to achieve visual unity is a main goal of graphic design. When all elements are in agreement, a design is considered unified. No individual part is viewed as more important than the whole design. A good balance between unity and variety must be established to avoid a chaotic or ...

  4. Visual design elements and principles - Wikipedia

    en.wikipedia.org/wiki/Visual_design_elements_and...

    Visual design elements and principles may refer to: Design elements; Design principles This page was last edited on 28 ...

  5. Graphic design - Wikipedia

    en.wikipedia.org/wiki/Graphic_design

    Graphic design is a profession, [2] academic discipline [3] [4] [5] and applied art whose activity consists in projecting visual communications intended to transmit specific messages to social groups, with specific objectives. [6] Graphic design is an interdisciplinary branch of design [1] and of the fine arts.

  6. Composition (visual arts) - Wikipedia

    en.wikipedia.org/wiki/Composition_(visual_arts)

    The central visual element, known as element of design, formal element, or element of art, constitute the vocabulary with which the visual artist compose. These elements in the overall design usually relate to each other and to the whole art work. The elements of design are: Line — the visual path that enables the eye to move within the piece

  7. Visual communication - Wikipedia

    en.wikipedia.org/wiki/Visual_communication

    Visual communication is the use of visual elements to convey ideas and information which include (but are not limited to) signs, typography, drawing, graphic design, illustration, industrial design, advertising, animation, and electronic resources. [1] This style of communication relies on the way one's brain perceives the outside images.

  8. Visual hierarchy - Wikipedia

    en.wikipedia.org/wiki/Visual_hierarchy

    In user experience design and behavioural design, such as web design, visual hierarchy is used to prioritize navigational structures and content, so that audiences focus on elements that facilitate system usage, or increases the chance that they notice content that contains psychological nudges. Color is one of many factors used in the design ...

  9. History of graphic design - Wikipedia

    en.wikipedia.org/wiki/History_of_graphic_design

    Graphic design is the practice of combining text with images and concepts, most often for advertisements, publications, or websites.The history of graphic design is frequently traced from the onset of moveable-type printing in the 15th century, yet earlier developments and technologies related to writing and printing can be considered as parts of the longer history of communication.