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Every small business has some form of intellectual property associated with it. Intellectual property, or IP, is a valuable company asset. It comes in four types: trademarks, copyrights, patents ...
Most logos are copyrights. Some are not. Most logos are trademarks, but a few are not. In many cases they will be both. The New Orleans Saints fleur-de-lis logo is ineligible for copyright protection since it is a historically common design. In a fair amount of cases, a logo is considered a trademark without also being a copyright. This is most ...
These types of simple logos are considered "public domain", meaning that anyone can use it – although the way that people can use a public domain logo may still be restricted by trademark law. Most basically, if a logo is used to identify a business/organization/product, then you are not allowed to use that logo to identify or refer to ...
Intent to show confusion is also relevant; hence, as a general rule the trademark should be used no more than necessary for the legitimate purpose. [5] By the same token, use of a word mark is preferred to a logo, and a word mark in the same style of type as surrounding text is preferred to a word mark in its trademarked distinctive type.
Do not capitalize the word the in a trademark (see WP:Manual of Style/Capital letters § Institutions, and § Capitalization of The) regardless how the name is styled in logos and the like, except at the beginning of a sentence. [c] Titles of published works do have an initial The capitalized; bands and the like do not. Rarely, an exception may ...
A small university in Michigan has agreed to change its name from Rochester University to Rochester Christian University, bowing to a trademark infringement lawsuit by the University of Rochester.
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