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The Nike Swoosh logo, And Reebok - Adidas which is featured on every NBA team's jersey. Beginning with the 2017–18 NBA season, Nike Inc. became the uniform and apparel maker for the National Basketball Association (NBA). The Nike swoosh appeared on the front right shoulder of player uniforms for the first time in league history.
For the Christmas Day games of 2013, the NBA and its apparel partner Adidas introduced a newly designed sleeved jersey with large team and NBA logos on the front. [7] Marketers for the new uniforms realized that fans were unwilling to wear sleeveless jerseys in their day-to-day life and hoped the new sleeved jerseys would be more popular for ...
The Lakers white jersey became the team's "Association" jersey (named as such because every NBA team has a white jersey), the gold became the "Icon" jersey, and the purple became the "Statement" jersey that each team has. [2] In addition, Nike has a "City" uniform that pays tribute to each team's local culture and heritage.
According to the NBA website, the original NBA uniform only featured numbers and letters without team colors. Check Out: How Rare Coins Can Fund Your Early Retirement Dreams Read More: 6 Genius ...
Like their American counterparts, international NBA fans are knowledgeable, up to date on all the gossip, behind-the-scenes drama and prevailing narratives that often overshadow the actual games.
The virtual NBA Store is part of the NBA's virtual headquarters; other facilities include a T-Mobile arena where player's avatars can take pictures or watch Finals footage on a JumboTron. [34] At the time of its launch, the NBA was the "first professional sports league to unveil a comprehensive headquarters in a virtual world."
Owing to Jordan's association with and ownership of the team, the Charlotte Hornets' jerseys have the Jumpman logo instead of the Nike logo. [23] In April 2018 the University of Houston Cougars basketball program announced that they would become the seventh college basketball program to wear the Jumpman logo. [24]
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