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  2. Data mapping - Wikipedia

    en.wikipedia.org/wiki/Data_mapping

    Consolidation of multiple databases into a single database and identifying redundant columns of data for consolidation or elimination For example, a company that would like to transmit and receive purchases and invoices with other companies might use data mapping to create data maps from a company's data to standardized ANSI ASC X12 messages ...

  3. Customer data platform - Wikipedia

    en.wikipedia.org/wiki/Customer_data_platform

    A customer data platform (CDP) is a collection of software which creates a persistent, unified customer database that is accessible to other systems. Data is pulled from multiple sources, cleaned and combined to create a single customer profile. This structured data is then made available to other marketing systems. [1]

  4. Database - Wikipedia

    en.wikipedia.org/wiki/Database

    Formally, a "database" refers to a set of related data accessed through the use of a "database management system" (DBMS), which is an integrated set of computer software that allows users to interact with one or more databases and provides access to all of the data contained in the database (although restrictions may exist that limit access to particular data).

  5. Database model - Wikipedia

    en.wikipedia.org/wiki/Database_model

    A database model is a type of data model that determines the logical structure of a database. It fundamentally determines in which manner data can be stored, organized and manipulated. The most popular example of a database model is the relational model, which uses a table-based format.

  6. Database marketing - Wikipedia

    en.wikipedia.org/wiki/Database_marketing

    "Database Marketing is an interactive approach to marketing, which uses individually addressable marketing media and channels (such as E mail, telephone and the sales force): to extend help to a company's target audience; to stimulate their demand; and to stay close to them by recording and keeping an electronic database memory of the customer ...

  7. Microsoft Access - Wikipedia

    en.wikipedia.org/wiki/Microsoft_Access

    A compiled version of an Access database (file extensions .MDE /ACCDE or .ADE; ACCDE only works with Access 2007 or later) can be created to prevent users from accessing the design surfaces to modify module code, forms, and reports. An MDE or ADE file is a Microsoft Access database file with all modules compiled and all editable source code ...

  8. Database design - Wikipedia

    en.wikipedia.org/wiki/Database_design

    Database design is the organization of data according to a database model. The designer determines what data must be stored and how the data elements interrelate. With this information, they can begin to fit the data to the database model. [1] A database management system manages the data accordingly.

  9. Jet Data Access Objects - Wikipedia

    en.wikipedia.org/wiki/Jet_Data_Access_Objects

    DAO works by creating a "workspace" object in which all database operations are performed. The workspace object exists as a session object that exists within a larger database engine object. There are two types of database engines: a Jet Database Engine object, and an ODBCDirect database engine.