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In November 2009, the shortened links of the URL shortening service Bitly were accessed 2.1 billion times. [1] Other uses of URL shortening are to "beautify" a link, track clicks, or disguise the underlying address. This is because the URL shortener can redirect to just about any web domain, even malicious ones.
For each URL entered, the server adds a new alias in its hashed database and returns a short URL. According to the website, the shortened URLs will never expire. TinyURL offers an API which allows applications to automatically create short URLs. [2] Short URL aliases are seen as useful because they are easier to write down, remember or distribute.
Companies can use their own custom domains to generate shortened links; for example, The New York Times uses nyti.ms and Pepsi uses pep.si. This allows the company to push brand awareness on services such as Twitter but use the Bitly engine to generate the shortened URLs and track marketing metrics. [8]
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A uniform resource locator (URL), colloquially known as an address on the Web, [1] is a reference to a resource that specifies its location on a computer network and a mechanism for retrieving it. A URL is a specific type of Uniform Resource Identifier (URI), [ 2 ] [ 3 ] although many people use the two terms interchangeably.
WordNet is a lexical database of semantic relations between words that links words into semantic relations including synonyms, hyponyms, and meronyms. The synonyms are grouped into synsets with short definitions and usage examples. It can thus be seen as a combination and extension of a dictionary and thesaurus.
With URL redirects, incoming links to an outdated URL can be sent to the correct location. These links might be from other sites that have not realized that there is a change or from bookmarks/favorites that users have saved in their browsers. The same applies to search engines. They often have the older/outdated domain names and links in their ...
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