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The Rolex Oyster Perpetual Submariner is a line of sports watches designed for diving and manufactured by Rolex, resistant to water and corrosion. [1] The first Submariner was introduced to the public in 1954 at the Basel Watch Fair . [ 2 ]
Rolex has sponsored the 24 Hours of Daytona sports car race, which became known as Rolex 24 at Daytona, from 1991, and named its chronograph watch after the race. [28] The members of the winning team in each division are each presented with a Rolex Daytona watch during the victory celebration.
In 1961, Rolex began to include a skindiver handbook with the Submariner, then available in two models, one water resistant to 200 m (660 ft), the other, less expensive version, to 100 m (330 ft). It was the choice of watch for the character of 007 in the first ten James Bond films, causing the "Sub" to achieve an iconic status.
The 24 Hours of Daytona, also known as the Rolex 24 At Daytona for sponsorship reasons, is a 24-hour sports car endurance race held annually at Daytona International Speedway in Daytona Beach, Florida. It is run on the Sports Car Course layout, a 3.56-mile (5.73 km) combined road course that uses most of the tri-oval plus an infield road course.
The blue-red bezel design is also a homage to the Rolex GMT Master Pepsi model from their sibling brand Rolex. [25] Also launched at Baselworld 2018 were the 1926 and Black Bay 58, two heritage-inspired lines named after the year Tudor was trademarked and the year the first 200-meter water-resistant Tudor Submariner was released, respectively.
Rolex watch in original packaging. Rolex SA (/ ˈ r oʊ l ɛ k s /) is a Swiss watch brand and manufacturer based in Geneva, Switzerland. [2] Founded in 1905 as Wilsdorf and Davis by German businessman Hans Wilsdorf and his brother-in-law Alfred Davis in London, the company registered Rolex as the brand name of its watches in 1908 and became Rolex Watch Co. Ltd. in 1915.
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