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Agent and Broker Websites can be purchased from Homes.com with IDX and VOW (Virtual Office Website) capabilities. [4] Lead Generation and Management services aggregate leads from various sources and provide CRM tools for managing those leads. [10]
The website is licensed to operate by the National Association of Realtors (NAR), the real estate industry's largest trade association. [3] [7] The company's business model is built around selling referral-based solutions, leads, and advertising to agents, brokers, and others in the real estate industry. [8] Realtor.com covers 80 countries.
Anywhere Real Estate Inc., formerly Realogy (/ ˈ r iː l ə dʒ i /), is an American publicly traded real estate services company. It owns and franchises several real estate brands and brokerages, and offers consumer programs, lead generation, relocation, and title settlement services. [2]: 5–6
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Internet real estate platforms surfaced around 1999 when technology advanced and statistics prove that more than 1 million homes were sold by the owners themselves in the United States alone in 2000. [1] Some of the primary Internet real estate platforms include Zillow, Trulia, Yahoo! Real Estate, Redfin and Realtor.com. [1]
In marketing, lead generation (/ ˈ l iː d /) is the process of creating consumer interest or inquiry into the products or services of a business. A lead is the contact information and, in some cases, demographic information of a customer who is interested in a specific product or service.
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