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Under the deal, Hawaiian Airlines would become a member of the Oneworld alliance and the two airlines would operate a combined frequent-flier program. [18] The airlines have confirmed that miles held in Hawaiian's HawaiianMiles frequent flyer program would be converted to Alaska Airlines Mileage Plan scheme at a 1:1 ratio. [19]
In June 1983, Alaska Airlines introduced their frequent-flyer program, Gold Coast Travel. In 1987, Alaska Airlines acquired Jet America Airlines, which offered a frequent-flyer program that awarded credit by flight segments (number of flights taken), compared to Gold Coast Travel, where members earned credit based on the mileage of flights taken. [1]
Oneworld (CRS: *O) is a global airline alliance consisting of 13 member airlines. It was founded on 1 February 1999. The alliance's stated objective is to be the first choice airline alliance for the world's frequent international travellers.
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Frequent-flyer programs (or Frequent-flyer programmes) are customer loyalty programs used by many passenger airlines.This is a list of current airlines with frequent-flyer programs, the names of those programs and partner programs (excluding earn-only, spend-only and codeshare arrangements).
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Alaska Airlines is a member of Oneworld, the third-largest airline alliance in the world. [7] As of 2020, the airline employs over 16,000 people and has been ranked by J. D. Power as having the highest customer satisfaction of the traditional airlines for twelve consecutive years.
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