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The product was available during the 1970s in single-serve bottles and contained orange "pulp bits" (pulp) "from California Valencia oranges". [1] When San Miguel Corporation became one of the founding members of the Philippine Basketball Association in 1975, its basketball franchise played under the name "Royal Tru-Orange" from 1975 to 1980. [2]
Red Horse is the first extra-strong beer brand in the Philippines. It is a high-alcohol lager of the San Miguel Brewery, with an alcohol content of 6.9% abv. [2]Red Horse comes is various sizes, including the flagship 500 (500ml, regular), the discontinued Colt (250ml), the smaller Stallion (330ml), in Litro (1000ml), and in cans (330ml).
San Miguel Beer refers to San Miguel Pale Pilsen, a Filipino pale lager and flagship beer of the San Miguel Brewery.The original San Miguel Brewery, Inc. was founded in San Miguel, Manila, as La Fábrica de Cerveza San Miguel in 1890 by Enrique María Barreto under a Spanish Royal Charter that officially permitted the brewing of beer in the Philippines.
In 1992, San Miguel introduced a 330 ml bottle of Red Horse, called "Stallion". San Miguel continues to produce new brands like Blue Ice (1993), an ice beer, Texas Beer (1993), a low-cost beer with low alcohol, and San Miguel Premium All-Malt (1995), which relaunched in 2007.
The second incarnation of San Miguel Brewery, Inc. is a subsidiary of San Miguel Corporation, was incorporated on July 26, 2007; the domestic beer business was spun off into San Miguel Brewery, Inc. on October 1, 2007. [4] In 2009, Kirin Holdings Co. Ltd. of Japan acquired 48.3% of San Miguel Brewery, Inc. from SMC for PHP 8.841 per share. [5]
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Later in 2001, San Miguel sold its bottled water (Viva! and Wilkins) and juice businesses (Eight O'Clock), amalgamated under Philippine Beverage Partners, Inc., to CCBPI. In February 2002, San Miguel completed the acquisition of an 83% stake in rival Cosmos Bottling Corporation in a P15 billion ($282 million) deal, completed through CCBPI.
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