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The successful development and launch of their product led to the company being noticed by Snapchat, which quietly acquired them, bringing them in-house to develop a similar but much more refined eyewear product for Snapchat. In October 2015, a leaked online video showed an early version of the new glasses, dubbed "Spectacles."
Snap's advancements will now allow AR developers to create more realistic lenses, such as having the hat move seamlessly along with a person's head and match the lighting in the video, Murphy said.
Snapchat claims to reach over 75% of people 13-34 in more than 20 countries. According to the company, more than 250 million Snapchat users engage with AR Lenses per day on average.
Snap Inc. is an American technology company, founded on September 16, 2011, by Evan Spiegel, Bobby Murphy, and Reggie Brown based in Santa Monica, California.The company developed and maintains technological products and services, namely Snapchat, Spectacles, and Bitmoji.
Ray-Ban Meta smart glasses have been released amid much debate about privacy and ethics. The glasses are designed to look like conventional Ray-Ban sunglasses, so critics fear users will be able to record or photograph those around them without their consent, raising fears about surveillance in public and private spaces. [17]
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Snapchat is an American multimedia instant messaging app and service developed by Snap Inc., originally Snapchat Inc.One of the principal features of the multimedia Snapchat is that pictures and messages are usually available for only a short time before they become inaccessible to their recipients.
The delivery glasses in development build on Amazon's Echo Frames smart glasses, which allow users to listen to audio and use voice commands from Alexa, Amazon's virtual assistant, the people said.
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