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  2. Strategic planning - Wikipedia

    en.wikipedia.org/wiki/Strategic_planning

    Strategic planning is an organization's process of defining its strategy or direction, ... Long Range Planning, 27, 5 (October 1994), pp. 85–97;

  3. Strategy dynamics - Wikipedia

    en.wikipedia.org/wiki/Strategy_dynamics

    This involves crafting vision statements (long term), mission statements (medium term), overall corporate objectives (both financial and strategic), strategic business unit objectives (both financial and strategic), and tactical objectives. These objectives should, in the light of the situation analysis, suggest a strategic plan.

  4. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    Strategic planning is analytical in nature and refers to formalized procedures to produce the data and analyses used as inputs for strategic thinking, which synthesizes the data resulting in the strategy. Strategic planning may also refer to control mechanisms used to implement the strategy once it is determined. In other words, strategic ...

  5. Marketing strategy - Wikipedia

    en.wikipedia.org/wiki/Marketing_strategy

    Long-range Planning Date: From the 1950s Key Thinkers: Herbert A. Simon Key Ideas: The managerial focus was to anticipate growth and manage operations in an increasingly complex business world. [11] Strategic Planning (also known as corporate planning) Date: From the 1960s Key Thinkers: Michael Porter

  6. Strategic thinking - Wikipedia

    en.wikipedia.org/wiki/Strategic_thinking

    Mintzberg argued that strategic thinking cannot be systematized and is the critical part of strategy formation, as opposed to strategic planning exercises. In his view, strategic planning happens around the strategy formation or strategic thinking activity, by providing inputs for the strategist to consider and providing plans for controlling ...

  7. Strategy - Wikipedia

    en.wikipedia.org/wiki/Strategy

    It involves activities such as strategic planning and strategic thinking. [ 6 ] Henry Mintzberg from McGill University defined strategy as a pattern in a stream of decisions to contrast with a view of strategy as planning, [ 7 ] . while Max McKeown (2011) argues that "strategy is about shaping the future " and is the human attempt to get to ...

  8. Scenario planning - Wikipedia

    en.wikipedia.org/wiki/Scenario_planning

    The part of the overall process which is radically different from most other forms of long-range planning is the central section, the actual production of the scenarios. Even this, though, is relatively simple, at its most basic level. As derived from the approach most commonly used by Shell, [29] it follows six steps: [30]

  9. Strategic leadership - Wikipedia

    en.wikipedia.org/wiki/Strategic_Leadership

    Leadership is about innovators and change agents; seeing the big picture, thinking strategically about how to attain goals, and working (with the help of others) to achieve the goals (Kouzes and Posner, 2009, p. 20). Strategic orientation is the ability to be innovative in connecting long-range visions and concepts to daily work.