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An unassembled IKEA flat-pack stool. Ready-to-assemble furniture (RTA), also known as knock-down furniture (KD), flat-pack furniture, or kit furniture, is a form of furniture that requires customer assembly. The separate components are packed for sale in cartons which also contain assembly instructions and sometimes hardware.
TaskRabbit founder Leah Busque at TechCrunch Disrupt (2012). TaskRabbit, Inc. d/b/a TaskRabbit operates an online marketplace that matches freelance labor with local demand, allowing people to find help with tasks including personal assistance, furniture assembly, moving, delivery, and handyman work.
IKEA (/ aɪ ˈ k iː ə / eye-KEE-ə, Swedish:), is a multinational conglomerate founded in Sweden [6] [7] that designs and sells ready-to-assemble furniture, kitchen appliances, decoration, home accessories, and various other goods and home services. IKEA is owned and operated by a series of not-for-profit and for-profit corporations ...
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IKEA Marketing and Communication AB (formerly IKEA Communications AB [18]) creates and maintains IKEA communication for customers and other IKEA organizations. Its responsibilities include the IKEA website, apps, brochures, TV commercials, and assembly instructions. It is based in Sweden. [3] It is a Promoter Member of the Khronos Group. [19]
The IKEA stores in Russia were in connection with MEGA malls developed by IKEA. 5-6 new openings were originally planned by 2020. On 3 March 2022, INGKA holdings (parent company of IKEA Russia) announced that IKEA would suspend operations in Russia and pause sourcing in the country as a result of the Russian invasion of Ukraine . [ 138 ]
The IKEA effect is a cognitive bias in which consumers place a disproportionately high value on products they partially created. The name refers to Swedish manufacturer and furniture retailer IKEA , which sells many items of furniture that require assembly .
Back in July, copywriter Kevin Lynch, originally from Chicago, and his puppy Umlaut, visited all 21 counties in Sweden, stopping off at places with IKEA products named for them.
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