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Since the rise of the cultural industries has occurred simultaneously with economic globalization, cultural industries have close connections with globalization and global communication. Herbert Schiller argued that the 'entertainment, communications and information (ECI) complex were having a direct impact on culture and human consciousness. [36]
Although globalization has affected us economically and politically, it has also affected us socially on a wider scale. With the inequalities issues, such as race, ethnic and class systems, social inequalities play a part within those categories. [12] The past half-century has witnessed a trend towards globalization.
Therefore, though globalization is widely seen as an economic process, it has resulted in linguistic shifts on a global scale, including the recategorization of privileged languages, the commodification of multilingualism, the Englishization of the globalized workplace, and varied experiences of multilingualism along gendered lines.
Intercultural communication is a discipline that studies communication across different cultures and social groups, or how culture affects communication.It describes the wide range of communication processes and problems that naturally appear within an organization or social context made up of individuals from different religious, social, ethnic, and educational backgrounds.
The need for international communication was due to the increasing effects and influences of globalization. As a field of study, international communication is a branch of communication studies, concerned with the scope of "government-to-government", "business-to-business", and "people-to-people" interactions at a global level. [2]
Communication is something that no one can escape and it comes in many forms. Whenever a person from one culture sends a message to be processed from a different culture, intercultural communication is present. [5] It is important to recognize when it happens to able to make wise decisions as to how the communication takes place.
Communication ethics is a sub-branch of moral philosophy concerning the understanding of manifestations of communicative interaction. [1] Every human interaction involves communication and ethics, whether implicitly or explicitly. Intentional and unintentional ethical dilemmas arise frequently in daily life.
Affect displays; Affect displays reveal emotions such as happiness (through a smile) or sadness (mouth trembling, tears). Adaptors; Adaptors are more subtle such as a yawn or clenching fists in anger. [58] The last nonverbal type of communication deals with communication through the space around people, or proxemics.