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The z in the Spanish word chorizo is sometimes realized as / t s / by English speakers, reflecting more closely the pronunciation of the double letter zz in Italian and Italian loanwords in English. This is not the pronunciation of present-day Spanish, however. Rather, the z in chorizo represents or (depending on dialect) in Spanish.
Problems with international product branding are often associated with the process of language localisation, in which the product brand name or advertising slogan carries a different meaning in the language of the target market. [1] In addition to linguistic aspects, issues of cultural sensitivity can affect the success of a brand. [2]
Phonetic transcriptions are not always the best way to render pronunciation. For brand names which are intended to be respellings of an existing word, it is better to provide that word than a phonetic transcription. Similarly, initialisms are better spelled out than transcribed. In both situations this will generally be unambiguous, and ...
Tom Werner/Getty Images. Meaning “defender of mankind.” For pronunciation, see Lady Gaga’s smash hit. 11. Pablo. This sweet and cute sounding name has a meaning to match, ”humble.”
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In advertising and marketing, foreign branding is the use of foreign or foreign-sounding brand names for companies, goods, and services to imply they are of foreign origin, generally to make them appear to come from a place that seems attractively fitting, or at least exotic. It may also be done if the country of origin has a poor image, in ...
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This word ending—thought to be difficult for Spanish speakers to pronounce at the time—evolved in Spanish into a "-te" ending (e.g. axolotl = ajolote). As a rule of thumb, a Spanish word for an animal, plant, food or home appliance widely used in Mexico and ending in "-te" is highly likely to have a Nahuatl origin.