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In 1962, the company took full ownership of San Antonio Express-News, its largest circulation newspaper. The Express-News was one of the first properties Harte Hanks sold off, however, as it began to narrow its focus to smaller newspapers and eventually to direct marketing. Rupert Murdoch paid $19 million for the Express-News in 1973. [5]
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Direct Marketing has a few objectives such as: selling, generating leads, and developing relationships with customers. [5] Selling is a major objective of direct marketing. An example of this can be newspaper with an advertisement promoting a certain product to buy. [5] Another objective of direct marketing is to both generate leads and qualify ...
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Companies based in Dedham, Massachusetts (1 C, 16 P) F. Companies based in Framingham, Massachusetts (1 C, 24 P) G. Companies based in Gloucester, Massachusetts (4 P) H.
Pages in category "Companies based in Boston" The following 200 pages are in this category, out of approximately 306 total. This list may not reflect recent changes .
The Direct Selling Association (DSA) is a trade association in the United States that represents direct selling companies, primarily those that use multi-level marketing compensation plans. On behalf of its members' companies, the DSA engages in public relations and lobbying efforts against regulation of the multi-level marketing industry, and ...
This page was last edited on 16 February 2024, at 22:55 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.