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Originally named Dile Corporation, YA began in 1972 as a three-client promotion fulfillment company in Plymouth, Minnesota. In 1973, the corporation relocated to Young America, Minnesota, and took on the name of the town. In June 2015, the company renamed itself YA.
The first prizes ranged from $1 to $10 and entrants had a 1 in 10 chance of winning. After the sweepstakes increased response rates to mailings, prizes of $5,000 [7] and eventually $250,000 were offered. [11] PCH began advertising the sweepstakes on TV in 1974. [8] [12] It was the only major multi-magazine subscription business until 1977.
Sweepstakes with an entry fee are considered in the UK to be lotteries under the Gambling Act 2005. Most sweepstakes in the UK are small-scale. They are classed as work lotteries, residents' lotteries, or private society lotteries, and do not require a licence, provided that all the money staked is paid out as prize money. [9]
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Publishers Clearing House (PCH) has found itself in hot water over its sweepstakes practices, which were described by the Federal Trade Commission (FTC) as “deceptive and unfair.”The company ...
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A sweepstakes parlor sells a service or product, usually internet access or telephone cards. When a purchase is made, a number of chances to win prizes are given to the consumer. Proponents compare this practice to similar promotional giveaways by other businesses, such as McDonald's' Monopoly promotion, which are legal in most areas. [2]
Most of AFP's entry envelopes had windows on the back revealing an OCR code to identify the customer and sweepstakes, as well as any magazine subscription stamps on the entry form. If a stamp appeared in the proper window, the envelope was opened for further processing; if not, the envelope was scanned for entry in the sweepstakes, then thrown ...