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Need for power (nPow) is a term that was popularized by psychologist David McClelland in 1961. McClelland's thinking was influenced by the pioneering work of Henry Murray , who first identified underlying psychological human needs and motivational processes (1938).
David Clarence McClelland (May 20, 1917 – March 27, 1998) was an American psychologist, noted for his work on motivation Need Theory. He published a number of works between the 1950s and the 1990s and developed new scoring systems for the Thematic Apperception Test (TAT) and its descendants. [ 1 ]
McClelland's research showed that 86% of the population are dominant in one, two, or all three of these three types of motivation. His subsequent research, published in the 1977 Harvard Business Review article "Power is the Great Motivator", found that those in top management positions had a high need for power and a low need for affiliation ...
Here are 50 quotes about life to motivate you. Words can hold a lot of power. They can uplift and inspire. ... "To succeed in life, you need three things: a wishbone, a backbone and a funnybone." ...
Find motivation in these success quotes from athletes, writers and other famous figures. These short messages focus on hard work, failure and achievement. 22 Best Success Quotes - Motivational ...
47. "The dictionary is the only place that success comes before work.” – Vince Lombardi. 48. "Persistence is the twin sister of excellence. One is a matter of quality; the other, a matter of ...
McClelland's learned needs theory states that individuals have three primary needs: affiliation, power, and achievement. The need for affiliation is a desire to form social connections with others. The need for power is a longing to exert control over one's surroundings and wield influence over others. The need for achievement relates to a ...
Need for achievement is a person's desire for significant accomplishment, mastery of skills, control, or high standards. The psychometric device designed to measure need-for-achievement, N-Ach , was popularized by the psychologist David McClelland .