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Maxwell House is an American brand of coffee manufactured by a like-named division of Kraft Heinz in North America and JDE Peet's in the rest of the world. Introduced in 1892 by wholesale grocer Joel Owsley Cheek, it was named in honor of the Maxwell House Hotel in Nashville, Tennessee, which was its first major customer. [1]
"General Foods International Coffees" underwent a name change in late 2005 to simply "General Foods International" in order to accommodate recent additions of non-coffee-based beverages (Chai latte and Vanilla Creme). In 2009, it began to carry a "From the makers of Maxwell House" secondary label. During the summer of 2010, this product line ...
Instant coffee in a glass jar. Instant coffee is available in powder or granulated form contained in glass and plastic jars, sachets, or tins. The user controls the strength of the resulting product by adding less or more powder or granules to the water. Instant coffee is also convenient for preparing iced coffee like the Greek frappé.
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With investors L. T. Webb, J. J. Norton and J. W. Neal, Cheek opened a coffee shop in Downtown Nashville in 1901. [1] They persuaded the owners of the Maxwell House Hotel to serve their coffee, and they use the name of the hotel as their coffee brand. [1] They began using the slogan "good to the last drop" in 1917. [1]
Along with the shop's co-founders, the shop convinced the owners of the historic Maxwell House Hotel to use their coffee, forming Maxwell House Coffee. [ 1 ] O'Neal's nephew, Herschel Duncan, developed the blend for the Maryland Club , which became one of the better known brands of the time and formed the Duncan Coffee Company.
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