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Microeconomic Theory by Andreu Mas-Colell, Michael D. Whinston, and Jerry R. Green is the standard US graduate level microeconomics textbook. First published in 1995, the book consists of five parts: Part I: Individual Decision-Making; Part II: Game Theory; Part III: Market Equilibrium and Market Failure; Part IV: General Equilibrium; Part V: Welfare Economics and Incentives.
Microeconomics analyzes the market mechanisms that enable buyers and sellers to establish relative prices among goods and services. Shown is a marketplace in Delhi. Shown is a marketplace in Delhi. Microeconomics is a branch of economics that studies the behavior of individuals and firms in making decisions regarding the allocation of scarce ...
The book introduces 10 principles of economics "that supposedly represent the heart of economic wisdom". [10] [11] They are listed by Mankiw as follows: 1. People face trade-offs 2. The cost of something is what you give up to get it 3. Rational people think at the margin 4. People respond to incentives 5. Trade can make everyone better off 6.
The earlier term for the discipline was "political economy", but since the late 19th century, it has commonly been called "economics". [22] The term is ultimately derived from Ancient Greek οἰκονομία (oikonomia) which is a term for the "way (nomos) to run a household (oikos)", or in other words the know-how of an οἰκονομικός (oikonomikos), or "household or homestead manager".
Economics was the second Keynesian textbook in the United States, following the 1947 The Elements of Economics, by Lorie Tarshis.Like Tarshis's work, Economics was attacked by American conservatives (as part of the Second Red Scare, or McCarthyism), universities that adopted it were subject to "conservative business pressuring", and Samuelson was accused of Communism.
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A good example of how microeconomics started to incorporate game theory, is the Stackelberg competition model published in that same year of 1934, [27] which can be characterised as a dynamic game with a leader and a follower, and then be solved to find a Nash Equilibrium, named after John Nash who gave a very general definition of it.
Marginal revenue under perfect competition Marginal revenue under monopoly. The marginal revenue curve is affected by the same factors as the demand curve – changes in income, changes in the prices of complements and substitutes, changes in populations, etc. [15] These factors can cause the MR curve to shift and rotate. [16]