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The stickers' blend of the ubiquitous emoji system with anime-styled artwork, and their use as a substitute for typing out longer messages in Japanese text, helped the feature appeal to Japanese audiences. As Line's dominance grew, the mascot characters featured within Line's sticker sets also became popular as merchandise. [2]
Purchased stickers are attached to an account and can be used on other platforms. New sticker sets are released weekly. Line's message stickers feature original characters as well as a number of popular manga, anime and gaming characters, movie tie-ins and characters from Disney properties such as Pixar. Some sticker sets, such as those that ...
Line Friends (stylized as LINE FRIENDS) are featured characters, invented by South Korean designer Kang Byeong Mok, based on the stickers from diverse applications of the South Korean internet search giant Naver Corporation and the Japanese messaging app Line. Released in 2015, the characters are used in various products, animations, games ...
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Milk & Mocha are two bear characters popular on many forms of social media. The brand was created by Melani Sie, an Indonesian artist, in 2016. The characters started as stickers on the LINE messaging app and have since expanded to many platforms and are popular in many countries.
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