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Google Pigeon is the code name [1] given to one of Google's local search algorithm updates. This update was released on July 24, 2014. [2] It is aimed to increase the ranking of local listings in a search. The changes will also affect the search results shown in Google Maps along with the regular Google search results. As of the initial release ...
Google Business Profile (GBP), formerly Google My Business (GMB) is a free tool that allows businesses to create and manage their Google Business listing. These listings must represent a physical location that a customer can visit. A Google Business listing appears when customers search for businesses either on Google Maps or in Google SERPs.
In February 2012, Google announced that they made 40 changes to their search algorithm, including one codenamed "Venice" which Google states will improve local search results by "relying more on the ranking of (Google's) main search results as a signal", [9] meaning local search will now rely more on organic SERPs (Search Engine Result Pages).
The 2012 Google Penguin attempted to penalize websites that used manipulative techniques to improve their rankings on the search engine. [34] Although Google Penguin has been presented as an algorithm aimed at fighting web spam, it really focuses on spammy links [ 35 ] by gauging the quality of the sites the links are coming from.
Google PageRank (Google PR) is one of the methods Google uses to determine a page's relevance or importance. Important pages receive a higher PageRank and are more likely to appear at the top of the search results. Google PageRank (PR) is a measure from 0 - 10. Google PageRank is based on backlinks.
Google Latitude was a feature that let users share their physical locations with other people. This service was based on Google Maps, specifically on mobile devices. There was an iGoogle widget for desktops and laptops as well. [176] Some concerns were expressed about the privacy issues raised by the use of the service. [177]
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