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Best remembered for its iconic “Hello Boys” campaign poster, with Czech model Eva Herzigová staring down with glee at the results of her lace push-up bra, it sparked absolute carnage among ...
Push-up: A fashion bra that creates the appearance of increased cleavage. Uses angled cups containing padding that pushes the breasts inward and upward, toward the center of the chest. A push-up bra is usually a demi-cup bra. The first push-up bra was patented by Marie Tucek in 1893 in response to a fashion for the Empire silhouette. [13]
In the late 1950s Moe Nadler started travelling to Europe to find new styles to bring to the Canadian market. In 1960, Wonderbra introduced a lacy, half push-up bra described in Europe as Pigeonnant (meaning "pigeon-breasted" in French). In 1961 Nadler directed Louise Poirier to develop a deeply plunged, laced push-up design, numbered the 1300. [9]
The push-up style bra also features ultra soft, molded cups for subtle lift and smooth contours. “Best bra I’ve purchased in years,” wrote one of the 1,200+ reviewers who gave the bra five ...
The push-up bra and exaggerated cleavage became popular in the 1990s. In 1992, the bra and girdle industry in America posted sales of over US$1 billion. [ 217 ] The Wonderbra brand, which had existed elsewhere, entered the U.S. market in 1994 with a newly designed, cleavage-enhancing bra.
Classic push-up bras are ideal for giving your bust some extra lift and cleavage, but finding the right one isn’t the easiest task. ... Many push-ups on the market offer the same degree of ...
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