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Climax – an arrangement of phrases or topics in increasing order, as with good, better, best. Colon – a rhetorical figure consisting of a clause that is grammatically, but not logically, complete. Colloquialism – a word or phrase that is not formal or literary, typically one used in ordinary or familiar conversation.
Appeal to fear – generating distress, anxiety, cynicism, or prejudice towards the opponent in an argument. [79] Appeal to flattery – using excessive or insincere praise to obtain common agreement. [80] Appeal to pity (argumentum ad misericordiam) – generating feelings of sympathy or mercy in the listener to obtain common agreement. [81]
Climax is frequently used in persuasion (particularly advertising) to create false dilemmas and to focus attention on the positive aspects of the subject at hand. The initial inferior options make the final term seem still better by comparison than it would appear in isolation: "X is good, Y is better, Z is best" is a standard format.
A figure of speech or rhetorical figure is a word or phrase that intentionally deviates from straightforward language use or literal meaning to produce a rhetorical or intensified effect (emotionally, aesthetically, intellectually, etc.). [1] [2] In the distinction between literal and figurative language, figures of speech constitute the latter.
Rhetorical criticism analyzes the symbolic artifacts of discourse—the words, phrases, images, gestures, performances, texts, films, etc. that people use to communicate. . Rhetorical analysis shows how the artifacts work, how well they work, and how the artifacts, as discourse, inform and instruct, entertain and arouse, and convince and persuade the audience; as such, discourse includes the ...
Poisoning the well (or attempting to poison the well) is a type of informal fallacy where adverse information about a target is preemptively presented to an audience, with the intention of discrediting or ridiculing something that the target person is about to say.
An illustration of a weasel using "weasel words". In this case, "some people" are a vague and undefined authority. In rhetoric, a weasel word, or anonymous authority, is a word or phrase aimed at creating an impression that something specific and meaningful has been said, when in fact only a vague, ambiguous, or irrelevant claim has been communicated.
An anapodoton (from Ancient Greek ἀναπόδοτον anapódoton: "that which lacks an apodosis, that is, the consequential clause in a conditional sentence), plural anapodota, is a rhetorical device related to the anacoluthon; both involve a thought being interrupted or discontinued before it is fully expressed. It is a figure of speech or ...