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The music video for "How You Like That" is directed by Seo Hyun-seung, [77] who previously directed "Ddu-Du Ddu-Du" and "Kill This Love". It was the most streamed music video premiere on YouTube at the time with 1.66 million concurrent viewers, [ 17 ] and the most viewed music video in its first 24 hours at the time with 86.3 million views. [ 78 ]
On April 9, 2019, the dance practice video for "Kill This Love" was released on Blackpink's official YouTube channel. [47] South Korean public broadcaster KBS banned the music video "for violating the country's Road Traffic Act", due to a scene in which Rosé is seen driving a car at high speed without a seatbelt. [48]
An official music video for the song was released on August 28, 2020. The video shows Gomez and Blackpink in a number of colorful, pastel sets and outfits. [31] "Lovesick Girls" was released as the third single on October 2, 2020. Blackpink announced the song to be the main track off of the album with the single announcement on September 28. [18]
On June 20, a teaser of the music video was released on both Blackpink's official YouTube channel and the group's official V Live channel. [40] [41] The following day, a behind-the-scenes video was released, and YG Entertainment announced that the group would hold a comeback special live on Naver's V App at 8 pm KST on June 22. [42]
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The music video hit 100 million views in 10 days, making "Ddu-Du Ddu-Du" the only music video by an all-female K-pop group to achieve the feat within the timeframe. [75] In November 2018, five months after release, it became the fastest music video by a K-pop group to reach 500 million views and the fifth most viewed K-pop video of all time. [ 76 ]
Kill This Love is the second Korean extended play (third overall) by South Korean girl group Blackpink.It was released on April 5, 2019, by YG Entertainment and was distributed through YG Plus and Interscope Records. [3]
A screenshot from the music video, with Blackpink members dancing the choreography of the song in a flamed area The music video for "Playing with Fire" was directed by Seo Hyun-seung, [ 7 ] who previously worked with the group and directed the music video for " Boombayah ", and it was released on Blackpink's official YouTube channel at midnight ...