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Overall, the Harris campaign has far outspent the Trump campaign on Meta’s platforms, spending nearly $80 million on ads since this summer, compared with about $9.4 million from Trump’s ...
Politicians are sometimes tempted to spend campaign funds for personal purposes instead of their election campaign. One U.S. Representative, Duncan D. Hunter of California, for example, was sentenced to 11 months in prison in 2020 "for spending 2018 campaign donations on family trips to Hawaii and Italy and private school for his children." [133]
Therefore, for political campaigns to truly reach as many people as possible, political groups first need to get those three users talking about their campaigns on social media. [50] With the many ways social media can be used in political campaigns, many U.S. social media users claim they are drained by the influx of political content in their ...
The Harris campaign splashed out on celebrity concerts, social media influencers, an Oprah town hall event, and ramped up its advertising campaign and ground game
According to Statista, political campaigns spent more money on online and social media ads, (as seen in the image). In 2019, Statista predicted that $2.90 billion would be spent in 2020, compared to $1.40 billion in 2016 and $0.16 billion in 2012.
Harris' campaign also spent a much larger share of its funds on events, racking up at least $45.5 million in payments (17% of its total operating expenses in this report) to pay for event ...
Fundraising plays a central role in many presidential campaigns, and is a key factor in determining the viability of candidates. Money raised is applied for the salaries of non-volunteers in the campaign, transportation, campaign materials, media advertisements and other contingencies.
According to OpenSecrets, this is how all combined presidential campaigns have spent their money so far in the 2024 election cycle: Media: 24.23% Fundraising: 19.44%