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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Logos (plural: logoi) is logical appeal or the simulation of it, [6]: 38 and the term logic is derived from it. It is normally used to describe facts and figures that support the speaker's claims or thesis. There are also more traditional forms of logical reasoning, such as syllogisms and enthymemes.

  3. Logos - Wikipedia

    en.wikipedia.org/wiki/Logos

    Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...

  4. Logos (Christianity) - Wikipedia

    en.wikipedia.org/wiki/Logos_(Christianity)

    The Koine Greek term logos is translated in the Vulgate with the Latin verbum. Both logos and verbum are used to translate דבר ‎ in the Hebrew Bible. The translation of the last four words of John 1:1 (θεὸς ἦν ὁ λόγος) has been a particular topic of debate in Western Christianity in the modern period.

  5. Credibility - Wikipedia

    en.wikipedia.org/wiki/Credibility

    Credibility dates back to Aristotle's theory of Rhetoric.Aristotle defines rhetoric as the ability to see what is possibly persuasive in every situation. He divided the means of persuasion into three categories, namely Ethos (the source's credibility), Pathos (the emotional or motivational appeals), and Logos (the logic used to support a claim), which he believed have the capacity to influence ...

  6. The True Word - Wikipedia

    en.wikipedia.org/wiki/The_True_Word

    The True Word (or Discourse, Account, or Doctrine; Ancient Greek: Λόγος Ἀληθής, Logos Alēthēs) is a lost treatise in which the ancient Greek philosopher Celsus addressed many principal points of early Christianity and argued against their validity.

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    mail.aol.com

    Get AOL Mail for FREE! Manage your email like never before with travel, photo & document views. Personalize your inbox with themes & tabs. You've Got Mail!

  8. These iconic logos illustrate real-world business formation - AOL

    www.aol.com/iconic-logos-illustrate-real-world...

    There is no tried-and-true way to work with a newly minted entrepreneur. Just like a pair of Nikes, they can come in all shapes, sizes and colors.

  9. Glossary of rhetorical terms - Wikipedia

    en.wikipedia.org/wiki/Glossary_of_rhetorical_terms

    Minor premise – statement in an argument. Moral reasoning – reasoning employed in rhetoric that determines a conclusion based on evidence; used in issues of ethics, religion, economics, and politics. Movere – to persuade; viewed by Cicero as one of the three duties of an orator.