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Stella Artois (/ ɑːr ˈ t w ɑː / ar-TWAH, French:) is a pilsner beer, [1] first brewed in 1926 by Brouwerij Artois in Leuven, Belgium. In its original form, the beer is 5.2 per cent ABV , the country's standard for pilsners.
The original InBev global brands are Budweiser, Corona and Stella Artois. Its international brands are Beck's, Hoegaarden and Leffe. The rest are categorized as local brands. Many other brands were gained as a result of the merger with SABMiller.
Anheuser-Busch Companies, LLC [5] (/ ˈ æ n h aɪ z ər ˈ b ʊ ʃ / AN-hy-zər BUUSH) is an American brewing company headquartered in St. Louis, Missouri. [6] Since 2008, it has been wholly owned by Anheuser-Busch InBev SA/NV (), now the world's largest brewing company, [7] [6] [8] [9] which owns multiple global brands, notably Budweiser, Michelob, Stella Artois, and Beck's.
Hilary Duff Joins Stella Artois To Kick-Off The Summer Entertaining Season With The Launch Of The "Host One To Remember" Campaig Photo cred: Getty Alexis Bledel
Some important Interbrew brands are Stella Artois, Boddingtons, Beck's, Staropramen, Jupiler, Leffe, Labatt, Hoegaarden and Bass. In December 2001 Interbrew, Danone (former owner of Kronenbourg, and two other smaller brewers) were fined €91m for operating a cartel in Belgium while four Luxembourg companies were fined €448,000 the same month ...
Reassuringly Expensive was the advertising slogan for Stella Artois in the United Kingdom from 1982 until 2007. The 1990s UK television advertising campaigns became known for their distinctive style of imitating European cinema and their leitmotif taken from the score of Jean de Florette, inspired, in turn, by Giuseppe Verdi's La forza del destino.
Stella Artois, the nearly century-old brew, isn’t immune to the difficulties facing beer sales, so it’s drafting one of the world’s most recognizable personalities to help the lager return ...
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