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In 2011, after creative conflicts between the leaders of the two promoters, Insomniac announced that it would pull out of the partnership. The same year, Insomniac began to organize its own New Year's Eve concert at the Anaheim Convention Center known as White Wonderland. Go Ventures continued to organize the event on its own for 2011–12.
Insomniac (formerly Insomniac Events) is an American electronic music event promoter and music distributor. Founded by Pasquale Rotella, it is the organizer of various music festivals , including its flagship electronic music festival Electric Daisy Carnival (EDC) in Las Vegas .
Anaheim, California: Co-organized by Insomniac Events and fellow club promoter Giant. The event was first held for New Year's Eve in 2011, following the announcement that Insomniac had pulled out of co-organizing the New Year's Eve festival Together as One due to conflicts with its fellow organizer Go Ventures. Escape From Wonderland: 2011 ...
TAO Group Hospitality kept the party going for Weekend 2 of Coachella (April 19-21). With performances by Rufus du Sol, SG Lewis, Dom Dolla and John Summit, the second weekend of the Desert Nights ...
The history of Beyond Wonderland extends back before its inaugural 2010 date. The first festival was held at the National Orange Show Events Center in San Bernardino, California. Insomniac Events announced the conception of Beyond Wonderland to be considered as the sister festival of Nocturnal Wonderland (formerly known as Nocturnal Festival).
Escape Halloween is an electronic dance music festival organized by promoter and distributor Insomniac.The annual event, which debuted in 2011, is held at the National Orange Show Event Center in San Bernardino, California on the weekend preceding Halloween, and is centered around Halloween and traditional horror themes.
Pasquale Rotella, CEO of Insomniac events — which puts on big-name EDM festivals like Electric Daisy Carnival — agreed with Yousaf, telling HuffPost that there’s simply more men on the production side of EDM. “There are a lot of female agents, managers and publicists in the industry but most of them are pushing male artists,” he said.
The inaugural 2011–12 edition of White Wonderland was a two-night event, headlined by Benny Benassi, Dada Life, Paul Van Dyk, and Steve Angello of Swedish House Mafia. [3] The event concluded with a total of 24,000 attendees across both nights, with Saturday night hosting a sell-out crowd of 14,000 attendees. [5]