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A slogan is a brief, striking phrase that may include labeling and stereotyping. Although slogans may be enlisted to support reasoned ideas, in practice they tend to act only as emotional appeals. Opponents of the US's invasion and occupation of Iraq use the slogan "blood for oil" to suggest that the invasion and its human losses was done to ...
Slogans that associate emotional responses or evoke recollections of memories increase their likelihood of being adopted by the public and shared. [8] Additionally, by linking a slogan to a commonplace discussion topic (e.g. stress , food , traffic ), consumers will recall the slogan more often and associate the corporation with their personal ...
A slogan should be clear with a supporting message. Slogans, when combined with action, can provide an influential foundation for a cause to be seen by its intended audience. [17] Slogans, whether used for advertising purpose or social causes, deliver a message to the public that shapes the audiences' opinion towards the subject of the slogan.
The term is used in computing to represent aphorisms, maxims, graffiti or other slogans. In electronic texts, a tag or tagline is short, concise sentences in a row that are used when sending e-mail instead of an electronic signature. The tagline is used in computing with the meaning of a "signature" to be affixed at the end of each message.
"Obama Isn't Working" – slogan used by Mitt Romney's 2012 campaign, a takeoff of "Labour Isn't Working," a similar campaign previously used by the British Conservative Party "Restore Our Future" – slogan used by Mitt Romney's 2012 campaign "The Courage to Fight for America" – 2012 U.S. presidential slogan of Rick Santorum.
The phrase, although now almost always quoted in its current form, is actually an incorrect quotation: Carville's original slogan, which he first wrote as part of a poster displayed in candidate Clinton's campaign headquarters, was "The Economy, Stupid", with no "It's". [29]
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