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DeVito/Verdi is an American-based, full-service advertising and communications agency headquartered in New York City.The agency was formed in 1993 by partners Sal DeVito and Ellis Verdi following the departure of original partner and creative director, John Follis, who left Follis/DeVito/Verdi to start his new agency, Follis Inc. [1]
UWG Inc. is a full-service advertising agency [4] [5] headquartered in Brooklyn, New York, with satellite offices in Atlanta, Detroit, Miami, and Los Angeles. It is the longest-standing multicultural ad agency in the United States, founded in 1969. [6] [7] [8] In 2014, the company rebranded itself as UWG. [9] [10]
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside ...
The company was created by the merger of the media operations of JWT and Ogilvy & Mather, then the two big full service advertising agencies within WPP Group.The launch team comprised Mandy Pooler and Nick Emery from O&M and Ron de Pear [2] and James Walker from JWT.
VML is an international marketing and communications company specializing in brand experience, commerce and technology, and customer experience. [2] VML was formed from the merger of Wunderman Thompson and VMLY&R. It is a subsidiary of WPP plc, a multinational advertising and public relations holding company. [3]
The Interpublic Group of Companies, Inc. (IPG) is an American publicly traded advertising company.The company consists of five major networks: FCB, IPG Mediabrands, McCann Worldgroup, MullenLowe Group and Marketing Specialists, as well as several independent specialty agencies in the areas of public relations, sports marketing, talent representation and healthcare. [3]
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