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  2. Mission Statement: Window to a Company's Soul - AOL

    www.aol.com/news/2012-06-19-mission-statement...

    The importance of mission statements ... a solid mission statement can be the difference between a mediocre and a truly great business. To be effective, a mission statement needs two key traits ...

  3. How To Create a Mission Statement for Your Business - AOL

    www.aol.com/create-mission-statement-business...

    While it's not a requirement for a business to have a mission statement, a company that takes the time to create one is able to communicate the organization's purpose and values to all ...

  4. Mission statement - Wikipedia

    en.wikipedia.org/wiki/Mission_statement

    It is important that a mission statement is not confused with a vision statement. [citation needed] As discussed earlier, the main purpose of a mission statement is to get across the ambitions of an organisation in a short and simple fashion; it is not necessary to go into detail for the mission statement which is evident in examples given. The ...

  5. Business model canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The business model canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  6. Business model - Wikipedia

    en.wikipedia.org/wiki/Business_model

    The following examples provide an overview for various business model types that have been in discussion since the invention of term business model: Bricks and clicks business model Business model by which a company integrates both offline and online presences. One example of the bricks-and-clicks model is when a chain of stores allows the user ...

  7. Organizational analysis - Wikipedia

    en.wikipedia.org/wiki/Organizational_analysis

    This model relies on three key calculations to determine the efficiency and effectiveness of an organization. First, is the value, or mission, that guides the organization. Second, is operational capacity, the knowledge and capability to carry out the mission.

  8. Business capability model - Wikipedia

    en.wikipedia.org/wiki/Business_capability_model

    Complex business capability models often include an organizational mission, strategy and vision, document its long-term goals, objectives and constraints and even show the most important elements of its external business environment that should be taken into account during strategic planning, e.g. key competitors, strategic partners, major ...

  9. Strategic management - Wikipedia

    en.wikipedia.org/wiki/Strategic_management

    Strategic management tools. In the field of management, strategic management involves the formulation and implementation of the major goals and initiatives taken by an organization's managers on behalf of stakeholders, based on consideration of resources and an assessment of the internal and external environments in which the organization operates.