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Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
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The group is creating business opportunities for collectors as lots of old shoe styles are becoming more popular over time. 'Sneakerheads' give boost to athletic shoe resale market Skip to main ...
In the U.S., the annual footwear industry revenue was $48 billion in 2012. In 2015, there were about 29,000 shoe stores in the U.S. and the shoe industry employed about 189,000 people. [47] Due to rising imports, these numbers are also declining. The only way of staying afloat in the shoe market is to establish a presence in niche markets. [48]
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nordstrom.com has been visited by 100K+ users in the past month