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  2. Make a Splash: 4 Product Launch Press Release Examples

    lite.aol.com/tech/story/0022/20240924/9235291.htm

    NEW YORK, Sept. 24, 2024 (GLOBE NEWSWIRE) -- Launching a new product can be challenging, especially in today’s competitive markets. But we’re here to help! To ensure a successful announcement, use these examples to inspire your next press release. You’ll learn: How to write an engaging headline; How to use multimedia to your advantage

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  4. Soft launch - Wikipedia

    en.wikipedia.org/wiki/Soft_launch

    A soft launch, also known as a soft opening, is a preview release of a product or service to a limited audience prior to the general public. Soft-launching a product is sometimes used to gather data or customer feedback, prior to making it widely available during an official release or grand opening. A company may also choose a soft launch to ...

  5. Call to action (marketing) - Wikipedia

    en.wikipedia.org/wiki/Call_to_action_(marketing)

    Call to action (CTA) is a marketing term for any text designed to prompt an immediate response or encourage an immediate sale.A CTA most often refers to the use of words or phrases that can be incorporated into sales scripts, advertising messages, or web pages, which compel an audience to act in a specific way.

  6. Promotion (marketing) - Wikipedia

    en.wikipedia.org/wiki/Promotion_(marketing)

    To differentiate a product. The purpose of a promotion and thus its promotional plan can have a wide range, including: sales increases, new product acceptance, creation of brand equity, positioning, competitive retaliations or creation of a corporate image. [2] The term 'promotion' tends to be used internally by the marketing function.

  7. Here’s everything Apple unveiled at its product launch event ...

    www.aol.com/finance/everything-apple-unveiled...

    Still, the latest phones and watches in Apple's product catalog bring a variety of new features and improvements. Here's everything Apple unveiled on Tuesday. iPhone 15 Pro and Pro Max:

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