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  2. Outline of marketing - Wikipedia

    en.wikipedia.org/wiki/Outline_of_marketing

    Most companies produce both a strategic plan and a managerial plan (also known as an operational plan). The distinction between strategic planning and management planning is that they are two phases with different goals. Strategic planning is fundamentally concerned with the policies that will improve the firm's competitive position. Strategic ...

  3. Amazon (company) - Wikipedia

    en.wikipedia.org/wiki/Amazon_(company)

    Amazon websites are country-specific (for example, amazon.com for the US and amazon.co.uk for UK) though some offer international shipping. [51] Visits to amazon.com grew from 615 million annual visitors in 2008, [52] to more than 2 billion per month in 2022. [citation needed] The e-commerce platform is the 12th most visited website in the ...

  4. Marketing - Wikipedia

    en.wikipedia.org/wiki/Marketing

    It enables two-way communication and relationship building, and is most commonly seen in business-to-business marketing but can also be found in business-to-consumer marketing (e.g.: selling cars at a dealership). [5] Personal selling: Young female beer sellers admonish the photographer that he also has to buy some, Tireli market, Mali 1989

  5. Marketing channel - Wikipedia

    en.wikipedia.org/wiki/Marketing_channel

    A marketing channel consists of the people, organizations, and activities necessary to transfer the ownership of goods from the point of production to the point of consumption. It is the way products get to the end-user , the consumer ; and is also known as a distribution channel . [ 1 ]

  6. What's the Difference Between PR and Marketing? - AOL

    www.aol.com/finance/whats-difference-between-pr...

    Public relations and marketing have similar tactics but focus on different goals. Here’s why both are crucial for your company.

  7. Amazon Marketplace - Wikipedia

    en.wikipedia.org/wiki/Amazon_Marketplace

    Amazon Marketplace is an e-commerce platform owned and operated by Amazon that enables third-party sellers to sell new or used products directly to consumers on a fixed-price online marketplace alongside Amazon's regular offerings. Using Amazon Marketplace, third-party sellers gain access to Amazon's customer base, and Amazon expands the ...

  8. Distribution (marketing) - Wikipedia

    en.wikipedia.org/wiki/Distribution_(marketing)

    Distribution is the process of making a product or service available for the consumer or business user who needs it, and a distributor is a business involved in the distribution stage of the value chain. Distribution can be done directly by the producer or service provider or by using indirect channels with distributors or intermediaries.

  9. Product differentiation - Wikipedia

    en.wikipedia.org/wiki/Product_differentiation

    Marketing or product differentiation is the process of describing the differences between products or services, or the resulting list of differences. This is done in order to demonstrate the unique aspects of a firm's product and create a sense of value .

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