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LSEG Data & Analytics, formerly Refinitiv, is an American-British global provider of financial market data and infrastructure. The company was founded in 2018 as a subsidiary of Thomson Reuters , which then sold a 55% stake to Blackstone Group LP in August 2018.
Kantar Group Ltd. is an international market research company based in London, England. It was founded in 1992, and has approximately 30,000 employees across over 90 countries working in various research disciplines, including brand guidance, brand strategy, social media monitoring, advertising effectiveness, consumer and shopper behaviour,design strategy and public opinion.
IRI (Information Resources, Inc.) was a data analytics and market research company headquartered in the United States. The company provided clients with consumer, shopper, and retail market intelligence as well as analysis on consumer packaged goods (CPG), retail, and healthcare industries.
In 2017, NPD ranked as the 8th largest market research company in the world, according to the independent AMA Gold Report Top 50 report. [1] The NPD Group operates in 20 countries, across more than 20 industries. The current name, Circana, was adopted in 2023 after the company's merger with IRI. [2]
As the oldest extant market research company in India, Kantar IMRB has been responsible for establishing the first and only household panel, the first television audience measurement system and the first radio panel in the country and has played a key role in the development of market research in India. It has been rated the 'Best Market ...
International Data Group (IDG, Inc.) [1] is a market intelligence and demand generation company [2] focused on the technology industry. IDG, Inc.'s mission is centered around supporting the technology industry through research, data, marketing technology, and insights that help create and sustain relationships between businesses.
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Online panel data (OPD) is widely used in market research. [3] [2] Other fields that contain prominent usage of online panel data include psychological, social, and medical research, as well as electoral studies. [2] Online panels were first utilized in academic journals in the late 1990s, though similar ideas had been proposed in the 1980s ...