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  2. RFM (market research) - Wikipedia

    en.wikipedia.org/wiki/RFM_(market_research)

    Monetary = the highest value of all purchases by the customer expressed in relation to some benchmark value For example, if the monetary benchmark allocated a score of 10 to annual spend over $500, for a customer who had made three purchases in the last year, the most recent being 3 months ago, and spent $600 in the year, their scores would be ...

  3. Customer value model - Wikipedia

    en.wikipedia.org/wiki/Customer_value_model

    ] Customer value models are tools used primarily in B2B markets where the choice of a given product, service, or offering is based primarily upon the amount of customer value created. Customer value is defined as value = benefits minus price. Thus, customer benefits are quantified in a CVM; product features and capabilities are translated into ...

  4. Customer lifetime value - Wikipedia

    en.wikipedia.org/wiki/Customer_lifetime_value

    Customer lifetime value can also be defined as the monetary value of a customer relationship, based on the present value of the projected future cash flows from the customer relationship. [1] Customer lifetime value is an important concept in that it encourages firms to shift their focus from quarterly profits to the long-term health of their ...

  5. Consumer price index - Wikipedia

    en.wikipedia.org/wiki/Consumer_price_index

    A CPI is a statistical estimate constructed using the prices of a sample of representative items whose prices are collected periodically. Sub-indices and sub-sub-indices can be computed for different categories and sub-categories of goods and services, which are combined to produce the overall index with weights reflecting their shares in the total of the consumer expenditures covered by the ...

  6. Unit of account - Wikipedia

    en.wikipedia.org/wiki/Unit_of_account

    A unit of account [1] is a standard numerical monetary unit of measurement of the market value of goods, services, and other transactions. Also known as a "measure" or "standard" of relative worth and deferred payment, a unit of account is a necessary prerequisite for the formulation of commercial agreements that involve debt.

  7. Market basket - Wikipedia

    en.wikipedia.org/wiki/Market_basket

    Researchers measuring inflation usually include "transportation" in their basket, because it is an important consumer purchase, but they must account for these differences in the transportation by other means. When measuring PPP, there are similar issues. In different parts of the world, different goods might play similar roles in the economy.

  8. Economic value to the customer - Wikipedia

    en.wikipedia.org/wiki/Economic_value_to_the_customer

    Determine the different value elements that impact a customer (both positive and negative). [3] Assign a monetary value for each element. Determine the selling price of the next-best-alternative to the product or service offered. [citation needed] The cumulative monetary value for each element is known as the "total additional value."

  9. Measures of national income and output - Wikipedia

    en.wikipedia.org/wiki/Measures_of_national...

    The total value produced by the economy is the sum of the values-added by every industry. The expenditure method is based on the idea that all products are bought by somebody or some organisation. Therefore, we sum up the total amount of money people and organisations spend in buying things. This amount must equal the value of everything produced.