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Beriozka stores were opened in 1964. Their predecessors were Torgsin stores of the 1930s and the highly ineffective Vneshposyltorg departments of the large Soviet department stores (e.g. State Universal Store) that allowed catalog mail order from abroad by customers paying in hard currency.
"Trade catalog" derives from the expression "to the trade," and the materials were originally produced by manufacturers and wholesalers for their salesmen to market to retailers. The Trade Literature Collection is internationally known as an extraordinary source for the history of American business, technology, marketing, consumption, and ...
Drawing of a brick wall with iron gates, from a 1790 catalog. Trade catalogs, originating in the late sixteenth and early seventeenth centuries primarily in Europe, are print catalogs which advertise products and ideas in words, illustrations, or both. [1] They included decor, ironwork, [2] furniture, and kitchenware. [3]
In 1997, Great Universal Stores appointed Rose Marie Bravo as the new CEO of Burberry given the task of improving the company, which had been hit by the Asian crisis. [126] The company acquired Argos in 1998 in a hostile takeover bid [127] [19] and the UK's second largest online retailer at the time, Jungle.com, in 2000 for £37 million. [128]
A Norm Thompson's catalog was named the 1990 Catalog of the Year by the National Direct Mail Marketing Association. [11] Sales grew to around $70 million in 1991. [11] A downtown Portland retail store was added in May 1993 across from the Pioneer Place shopping center on Fourth Avenue at a cost of $1 million.
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Otto Group entered the US market in 1998 by acquiring a stake in the Chicago-based furniture store Crate & Barrel. [2] The two Austrian brands of the Otto Group, Universal and Otto, were bundled into Unito Versand & Dienstleistungen in 2003, and the mail order business in Germany was renamed Otto GmbH & Co KG.
Delia's – founded in 1993 as a juniors' clothing catalog, Delia's (stylized as dELiA*s) expanded to more than 100 physical locations before cheaper competitors sent it to bankruptcy in 2014. [56] It was reopened in 2015 as an online retailer, but this was unsuccessful and has been licensed by online fashion company Dolls Kill since 2018.