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Gymshark was founded by school friends Ben Francis and Lewis Morgan in 2012. [10] Both aged 20, they set up the brand while studying at university. [11] Francis studied at Aston University [11] before dropping out, and worked as a delivery driver for Pizza Hut when he first established the company.
He also had a clothing line, [22] and Zyzz's Bodybuilding Bible was released on 17 May 2011, based on a compilation of bodybuilding knowledge he had acquired over his four years of training. [ 18 ] [ 23 ] He asserted that the internet helped build up his brand, and it was ultimately made possible through the use of social media .
Shirts: Black long-sleeve and short-sleeve shirts with gold ARMY lettering on the front. Shorts: Black with same gold ARMY lettering on the left leg. Multipurpose: can be worn alone for swimming and exercise, or under the black pants. Pants: Black with Army Star logo and lettering on the left thigh.
In 2013, he exhibited Gymshark's products at the BodyPower fitness trade show in Birmingham. [18] After the trade show ended, a tracksuit went viral on Facebook, generating £30,000 in sales within 30 minutes. [18] [11] Francis later left university and quit his job at Pizza Hut to focus on the company full-time. [16]
This is the middle ground of Men's Physique and Bodybuilding, a category that emphasizes symmetry, proportion, pleasing lines, and a small waist over size and mass. [37] The competitors in this category are not nearly as big as Open class bodybuilders but not as small as Men's Physique competitors.
Long-sleeved T-shirt – a T-shirt with long sleeves that extend to cover the arms. Ringer T-shirt – tee with a separate piece of fabric sewn on as the collar and sleeve hems. Raglan T-shirt – a T-shirt with a raglan sleeve; a sleeve that extends in one piece fully to the collar, leaving a diagonal seam from underarm to collarbone.
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A sleeveless T-shirt, also called a muscle shirt, is the same design as a T-shirt, but without sleeves. [4] Some sleeveless T-shirts, which possess smaller, narrower arm holes, are traditionally worn by both women and men. They are often worn during athletic activities or as casual wear during warmer weather.
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