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2. Arm & Hammer - Wikipedia

   en.wikipedia.org/wiki/Arm_&_Hammer

   In 1972, Arm & Hammer launched an advertising campaign promoting the idea that a box of baking soda in the refrigerator could control odors. [4] The campaign is considered a classic of marketing, leading within a year to more than half of American refrigerators containing a box of baking soda. [5] [6] This claim has often been repeated since then.

3. Sodium bicarbonate - Wikipedia

   en.wikipedia.org/wiki/Sodium_bicarbonate

   It is often claimed that baking soda is an effective odor remover [71] [better source needed] and recommended that an open box be kept in the refrigerator to absorb odor. [72] This idea was promoted by the leading U.S. brand of baking soda, Arm & Hammer, in an advertising campaign starting in 1972. [73]

4. Austin Church - Wikipedia

   en.wikipedia.org/wiki/Austin_Church

   Austin Church (January 8, 1799 – August 7, 1879) was an American medical doctor and a pioneer of bicarbonate of soda manufacturing. He was a co-founder of the company that first developed the product in America from chemical compound salts. His company was the first to use the Arm & Hammer trademark to sell the product as a baking soda. He ...

5. Baking Powder vs Baking Soda: Why You Can’t Just Swap Them

   www.aol.com/baking-powder-vs-baking-soda...

   Arm & Hammer Baking Soda . amazon.com. $9.99. ... Because it is pure bicarbonate of soda, a teaspoon of baking soda is 3 to 4 times stronger than a teaspoon of baking powder. ... To use baking ...

6. 7 Surprising Uses for Baking Soda - AOL

   www.aol.com/lifestyle/7-surprising-uses-baking...

   Let’s chat baking soda. Chances are you probably have a box chilling in the back of your fridge. But the white stuff, otherwise known as sodium bicarbonate, can do so much more than just absorb ...

7. 6 Amazing Uses For Baking Soda - AOL

   www.aol.com/news/6-amazing-uses-baking-soda...

   These surprising uses for baking soda will save you tons of money. Skip to main content. Sign in. Mail. 24/7 Help. For premium support please call: 800-290-4726 more ways to ...