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Product marketing is a sub-field of marketing that is responsible for crafting the messaging, go-to-market flow, and promotion of a product. Product marketing managers can also be involved in defining and sizing target markets.
Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.
Makro in Kraków, Poland Makro in Reading, England Makro with previous logo in Częstochowa, Poland Previous Makro logo (1993–2014). Makro is a Dutch international brand of warehouse clubs, also called cash and carry stores.