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  2. Market environment - Wikipedia

    en.wikipedia.org/wiki/Market_environment

    Market environment. Market environment and business environment are marketing terms that refer to factors and forces that affect a firm's ability to build and maintain successful customer relationships. The business environment has been defined as "the totality of physical and social factors that are taken directly into consideration in the ...

  3. PEST analysis - Wikipedia

    en.wikipedia.org/wiki/PEST_analysis

    e. In business analysis, PEST analysis (political, economic, social and technological) is a framework of external macro-environmental factors used in strategic management and market research. PEST analysis was developed in 1967 by Francis Aguilar as an environmental scanning framework for businesses to understand the external conditions and ...

  4. The Goal (novel) - Wikipedia

    en.wikipedia.org/wiki/The_Goal_(novel)

    The Goal is a management-oriented novel by Eliyahu M. Goldratt, a business consultant known for his theory of constraints, and Jeff Cox, the author of several management-oriented novels. [1] The Goal was originally published in 1984 and has since been revised and republished. [2] This describes a case study in operations management, focusing on ...

  5. Business Model Canvas - Wikipedia

    en.wikipedia.org/wiki/Business_Model_Canvas

    The Business Model Canvas is a strategic management template used for developing new business models and documenting existing ones. [2] [3] It offers a visual chart with elements describing a firm's or product's value proposition, [4] infrastructure, customers, and finances, [1] assisting businesses to align their activities by illustrating potential trade-offs.

  6. Business - Wikipedia

    en.wikipedia.org/wiki/Business

    Most legal jurisdictions specify the forms of ownership that a business can take, creating a body of commercial law applicable to business. The major factors affecting how a business is organized are usually: The size and scope of the business firm and its structure, management, and ownership, broadly analyzed in the theory of the firm ...

  7. Business economics - Wikipedia

    en.wikipedia.org/wiki/Business_economics

    Business economics is a field in applied economics which uses economic theory and quantitative methods to analyze business enterprises and the factors contributing to the diversity of organizational structures and the relationships of firms with labour, capital and product markets. [1] A professional focus of the journal Business Economics has ...

  8. Blue Ocean Strategy - Wikipedia

    en.wikipedia.org/wiki/Blue_Ocean_Strategy

    HF5415.153 .K53 2004. Website. blueoceanstrategy.com. Blue Ocean Strategy is a book published in 2005 written by W. Chan Kim and Renée Mauborgne, professors at INSEAD, [1] and the name of the marketing theory detailed on the book. They assert that these strategic moves create a leap in value for the company, its buyers, and its employees while ...

  9. Ease of doing business index - Wikipedia

    en.wikipedia.org/wiki/Ease_of_doing_business_index

    The ease of doing business index was an index created jointly by Simeon Djankov, Michael Klein, and Caralee McLiesh, three leading economists at the World Bank Group, following the release of World Development Report 2002. [ 1 ][ 2 ][ 3 ] The academic research for the report was done jointly with professors Edward Glaeser, Oliver Hart, and ...