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However, the older “Block” logo, which the company was no longer using at the time of the legal dispute and the full-length "World Wrestling Federation" name can be used by WWE when referencing history. [55] During this time, the company launched WWE Studios, which was originally formed as WWE Films. [56]
The last televised event to market the WWF logo was the UK-based pay-per-view Insurrextion 2002. On May 5, 2002, the company launched its "Get The F Out" marketing campaign and changed all references on its website from "WWF" to "WWE", while switching the URL from WWF.com to WWE.com. [59]
[50] [51] [52] WWE asserts its legacy extends back to the title created in 1905. [53] Like the original World Heavyweight Wrestling Championship, the title was not prefixed with the name of a promotion, though the physical belt had the WWE logo on it. It would be reunified with the WWE Championship by Randy Orton on December 15, 2013. [54]
The Big 12 championship game between No. 7 Texas and No. 18 Oklahoma State on Saturday features a wide array of festivities — including an on-field WWE logo.. The battle for Big 12 supremacy ...
The first Raw logo used in the New Generation Era from January 11, 1993, to March 3, 1997 "RAW is WAR" logo used from March 10, 1997, to October 1, 2001. Beginning as WWF's Monday Night Raw, the program first aired on January 11, 1993, on the USA Network as a replacement for Prime Time Wrestling, which aired on the network for eight years.
The scratch WWE logo, placed between an eagle on top and the word "Champ" and a name plate below, could be spun like spinner wheels or a turntable in keeping with the hip-hop theme. The WWE logo was encrusted with diamonds while other parts of the championship were emblazoned with various other jewels.
In exchange, WWE is no longer permitted to use the WWF initials or logo in any new, original footage, with any old logos for retro-themed programming now using the original WWF logo, but modified without the F. [20] Music rights issues are also reasons for occasional editing by WWE of its library when airing or releasing videos.
Some of the videos/DVDs in question were just renamed with the WWE logo. In 2012, WWE and the World Wide Fund came to an agreement which allowed WWE to use the Scratch logo in past photos and videos, thus ending the blurring on 'Attitude Era' PPVs and shows; in return, the WWE is not permitted to use any WWF logos in new, original footage. [6 ...