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2. Shoppers over 50 love this $9 drugstore mascara, saying it's ...

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   This is truly a good deal on two ample 13.5-ounce bottles that will remove my new favorite Maybelline mascara and anything else your face has collected during the day. $18 at Amazon unicharm

3. Our beauty editor tested hundreds of anti-aging products in ...

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   It's particularly effective for older women concerned with damaging delicate under-eye areas and causing fine lines by scrubbing away mascara and eyeliner. It's also safe for all skin types.

4. This anti-aging Estée Lauder SPF foundation is 40% off at ...

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   This hydrating liquid foundation helps to soothe and nourish skin for a lasting radiant glow. $33 at Ulta. ... Maybelline Lash Sensational Sky High Mascara. $9 $13 Save $4. See at Ulta.

5. Maybelline - Wikipedia

   en.wikipedia.org/wiki/Maybelline

   Williams renamed his eye beautifier Maybelline in her honor. In 1917, the company produced Maybelline Cake Mascara, "the first modern eye cosmetic for everyday use", and Ultra Lash, the first mass-market automatic, in the 1960s. [5] In 1967, the company was sold by Williams to Plough Inc. (now Schering-Plough) in Memphis, Tennessee.

6. Thomas Lyle Williams - Wikipedia

   en.wikipedia.org/wiki/Thomas_Lyle_Williams

   In 1917 Williams started producing eyebrow beautifier and cake eyelash, calling the product Maybelline, inspired by his sister Mabel. [7] [8] Maybelline was the first mascara produced in America. [9] In 1929 Williams expanded the production to eye shadow and eyebrow pencils. [10] Tom Lyle Williams and Emery Shaver

7. Foundation (cosmetics) - Wikipedia

   en.wikipedia.org/wiki/Foundation_(cosmetics)

   Thick, unblended foundation on skin. Foundation is a liquid, cream, or powder makeup applied to the face and neck to create an even, uniform color to the complexion, cover flaws and, sometimes, to change the natural skin tone. Some foundations also function as a moisturizer, sunscreen, astringent or base layer for more complex cosmetics.