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The limit does not exist 🤯 #BalmLife #RanchLife,” reads the caption on an April 1, 2022 Instagram post from Burt’s Bees and Hidden Valley showing ranch-flavored lip balm.
It started as a ridiculous April Fool’s joke and ended as a sold-out product.
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As of March 2018, Burt's Bees lip balm had reached such a level of popularity that some reports claimed one tube of the lip balm was purchased every second. [21] In 2022, Burt's Bees announced a multi-year partnership with rePurpose Global to finance a critical recycling infrastructure that prevents plastic waste from flowing into the ocean. [22]
In 1991, Burt Shavitz and Roxanne Quimby created their first beeswax based lip balm solution through their company, Burt's Bees. [13] In 2020, it was reported that Burt's Bees had used 50 percent of recycled material to package various products and that 100 percent of the products were recyclable. [14]
A Burt's Bees, Hidden Valley Ranch lip balm collaboration has already sold out. Rob Wile. January 18, 2024 at 11:13 AM. ... In fact, according to the Burt's Bees website, the products, which were ...
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