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Joy was created as a reaction to the 1929 Wall Street crash, which had diminished the fortunes of Jean Patou's wealthy American clientele. Despite its elevated price and the depressed economic environment, Joy became a success and has remained Jean Patou's most famous fragrance. Patou was acquired by Procter & Gamble in 2001. [3]
Joy by Jean Patou. When the stock market crashed, so did the market for luxury fashion. The House of Patou survived through its perfumes.. The best known of Patou's perfumes is "Joy", a heavy floral scent, based on the most precious rose and jasmine, that remained the costliest perfume in the world, until the House of Patou introduced "1000" (a heavy, earthy floral perfume, based on a rare ...
From 1919 the business designed and produced haute couture, ready-to-wear and perfume. In 1987, the haute couture activity was stopped. The same year, the Jean Patou house launched an accessories line, the artistic direction of which was entrusted to Peggy Huynh Kinh. [1] By 1996 the company had closed. [2] Patou was acquired by Procter ...
1929 – Joy; Released at the beginning of the Great Depression, Joy is Jean Patou's most famous fragrance. When it came out, it was marketed as the "costliest perfume in the world." Joy is a classic example of the floral perfume genre, and it is known for its notes of Bulgarian rose and French jasmine. 1933 – Divine Folie
So raise your perfume game to an ethereal level with this fragrance fit for a royal. Orange Blossom Cologne by Jo Malone London is on sale for just $68 for a 1-ounce bottle — that's a $12 ...
Patou Pour Homme: Jean Patou: Jean Kerléo: 1980 Tete-a-Tete (eau de cologne variant for men) Novaya Zarya [28] 1981 Kouros: Yves Saint Laurent: Pierre Bourdon [10] 1981 Must de Cartier: Cartier: Jean-Jacques Diener [11] 1981 Nombre Noir: Shiseido: Jean-Yves Leroy 1981 Antaeus: Chanel: Jacques Polge: 1981 Giorgio: Giorgio Beverly Hills
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